SEO Executive

Key Responsibilities

• Develop and execute end-to-end SEO strategies to increase qualified organic leads.

• Conduct comprehensive keyword research with a focus on commercial and high-intent search terms.

• Perform technical SEO audits and implement recommendations to improve website performance.

• Optimize website architecture, internal linking, metadata, schema markup, and Core Web Vitals.

• Build topical authority through content clusters, pillar pages, landing pages, comparison pages, and case studies.

• Collaborate with the content, design, and development teams to create SEO-optimized content.

• Plan and execute ethical link-building campaigns through digital PR, guest posting, and outreach.

• Monitor website performance using Google Search Console, Google Analytics 4, Ahrefs, SEMrush, or similar tools.

• Track keyword rankings, traffic, conversion rates, and organic lead generation.

• Analyze competitor SEO strategies and identify opportunities to outperform them.

• Improve organic conversion rates by working closely with marketing and product teams.

• Prepare weekly and monthly SEO performance reports with actionable insights.

Required Skills

• Strong expertise in On-Page, Off-Page, and Technical SEO.

• Hands-on experience with Google Analytics 4, Google Search Console, Ahrefs, SEMrush, Screaming Frog, and Google Tag Manager.

• Strong understanding of keyword intent, topical authority, E-E-A-T, schema markup, and Core Web Vitals.

• Experience with content strategy for B2B SaaS products.

• Understanding of HTML, CSS, JavaScript, and website architecture from an SEO perspective.

• Knowledge of conversion rate optimization (CRO) and SEO analytics.

• Excellent analytical and problem-solving skills.

• Strong communication and stakeholder management abilities.

Preferred Qualifications

• Experience working with B2B SaaS, HR Tech, Productivity Software, Cybersecurity, or AI products.

• Experience in international SEO targeting the US, UK, Europe, Middle East, and APAC markets.

• Familiarity with WordPress or other CMS platforms.

• Experience using AI tools such as ChatGPT for SEO research, content briefs, and workflow automation.

Key Performance Indicators (KPIs)

The selected candidate will be evaluated on measurable business outcomes, including:

• Increase in qualified organic leads.

• Growth in high-intent keyword rankings.

• Organic demo requests and contact form submissions.

• Organic conversion rate.

• Growth in organic traffic from target geographies.

• Increase in indexed pages and keyword visibility.

• Improvement in website health score and Core Web Vitals.

• Quality and authority of acquired backlinks.

• Monthly SEO performance against agreed targets.

What We're Looking For

• Data-driven mindset with a strong focus on ROI.

• Ability to own SEO strategy end-to-end.

• Proven track record of generating organic business leads.

• Self-motivated, proactive, and accountable for results.

• Ability to work in a fast-paced product company.

Why Join Us?

• Work on innovative AI-powered SaaS products.

• Opportunity to build SEO strategy from the ground up.

• Exposure to global B2B markets.

• Collaborative environment with opportunities for growth and ownership.

• It is a Full Time Digital Marketing job for candidates with 6+ years of experience.