SEO Analyst

We are looking for a data-driven and detail-oriented SEO (Search Engine Optimization) Analyst to join our marketing team. In this role, you will be responsible for analyzing, reviewing, and implementing changes to our websites so they are optimized for search engines.

Your primary goal will be to maximize traffic to our web properties by improving page ranks within the major search engines, turning organic search into a highly efficient acquisition channel.

Key Responsibilities

• Keyword Research: Conduct deep keyword research to identify high-value, high-intent search terms to drive targeted organic traffic.

• On-Page Optimization: Optimize website elements including title tags, meta descriptions, headings, URL structures, internal linking, and body content.

• Technical SEO: Perform regular website audits to identify and fix issues related to site speed, mobile-friendliness, crawl errors, XML sitemaps, and broken links.

• Competitor Analysis: Monitor and analyze competitor SEO strategies, backlink profiles, and keyword rankings to uncover new opportunities.

• Content Strategy: Collaborate with content creators to map out SEO-friendly content ideas, ensuring copy aligns with targeted search intent.

• Link Building: Assist in developing and executing ethical white-hat link-building and backlink acquisition strategies.

• Analytics & Reporting: Track, analyze, and report on key performance metrics (organic traffic, conversions, keyword rankings, bounce rates) using Google Analytics, Google Search Console, and other SEO tools.

• It is a Full Time Digital Marketing job for candidates with 1 - 3 years of experience.