Project Head

Job Summary -

The Project Head – Digital Marketing is responsible for leading, planning, and delivering end-to-end digital marketing projects across multiple channels. This role involves managing teams, clients, budgets, timelines, and performance to ensure successful execution of digital campaigns aligned with business goals.

Key Responsibilities :

• Own and manage end-to-end digital marketing projects, from initiation to closure, ensuring delivery on time, within scope, and within budget.

• Define and control project scope, timelines, budgets, risks, and dependencies while ensuring smooth issue resolution.

• Lead, mentor, and manage cross-functional digital marketing teams including SEO, PPC, Social Media, Content, and Design, ensuring optimal resource allocation and performance.

• Act as the primary point of contact for clients and senior stakeholders, conducting regular meetings, presentations, and performance reviews.

• Translate business and marketing objectives into actionable digital marketing strategies across SEO, SEM, SMM, content, email, and performance marketing.

• Oversee campaign execution, optimization, ROI tracking, and continuous improvement across all digital channels.

• Approve media plans, creatives, content strategies, and campaign roadmaps to ensure alignment with client goals and brand standards.

• Monitor and analyse key performance indicators (KPIs) including traffic, leads, conversions, CPA, and ROI, and provide strategic insights through performance reports.

• Drive data-driven decision-making and ensure consistent reporting and analytics across projects.

• Establish, refine, and enforce digital marketing processes, best practices, quality standards, and compliance with brand and industry guidelines.

• Lead initiatives for automation, tool adoption, and operational efficiency improvements.

• It is a Full Time Digital Marketing job for candidates with 2 - 6 years of experience.