Performance Marketer

20,000 - 50,000 /month

Rnj Consultancy Services (p) Limited

Lal Bazar, Kolkata

2 - 4 years Experience in Digital Marketing

2 Openings

Full Time

Skills Required

Google Analytics

Google AdWords

Digital Campaigns

Job Highlights

Graduate and above

All genders

5 days working | Day Shift

Job Description

Performance Marketer / Digital Marketer with hands-on experience in lead generation campaigns across Facebook, Instagram, LinkedIn, and Google Ads. You will play a key role in driving high-quality leads, optimizing ad spends, and scaling campaigns efficiently.

Key Responsibilities:

Plan, create, and manage paid campaigns on Facebook, Instagram, LinkedIn, and Google Ads.
Optimize campaigns for maximum ROI and cost-effective lead generation.
Create and test ad creatives, copy, and landing pages in collaboration with the creative team.
Track KPIs like CPL (Cost Per Lead), CTR (Click Through Rate), and Conversion Rates.
Analyze data and prepare weekly performance reports with actionable insights.
Manage retargeting and lookalike audiences for improved conversions.
Stay updated with platform algorithm changes and best practices.

Requirements:

Minimum 2 years of experience in performance marketing and paid lead generation.
Proven experience running successful campaigns on Facebook, Instagram, LinkedIn, and Google Ads.
Strong understanding of audience targeting, retargeting, and lookalike strategies.
Hands-on experience with Google Analytics, Facebook Ads Manager, and LinkedIn Campaign Manager.
Strong analytical and problem-solving skills.
Creative mindset to collaborate on ad copies and creatives.

Good to Have:

Experience in CRM tools & lead nurturing funnels.
Knowledge of SEO and organic growth strategies.
Experience in running video ad campaigns.

Other Details

It is a Full Time Digital Marketing job for candidates with 2 - 4 years of experience.

More about this Performance Marketer job

What skills and experience do you need for this Performance Marketer job?
Ans : To apply for this Performance Marketer job, candidates should have skills like Google Analytics, Google AdWords, Digital Campaigns along with 2-4 years of experience.
How much can you earn in this position?
Ans : You can earn between ₹20,000-₹50,000 per month in this Performance Marketer position.
What shift and timings does this job follow?
Ans : This Performance Marketer job follows a Day shift.
Do you need to visit the office for this job?
Ans : Yes, candidates need to visit the office and work from the location in Lal Bazar, Kolkata.
How many vacancies are there for this Performance Marketer job?
Ans : There are 2 vacancies for this Performance Marketer role.
Is this job open for all genders?
Ans : Yes, this Performance Marketer job is open for both male and female candidates.
What work will you do in this role?
Ans : As a Performance Marketer, you will work on skills like Google Analytics, Google AdWords, Digital Campaigns.
What is the job location for this position?
Ans : The job location for this Performance Marketer position is Lal Bazar, Kolkata.
Who is the right fit for this Performance Marketer job?
Ans : A candidate having skills like Google Analytics, Google AdWords, Digital Campaigns with 2-4 years of experience is the right fit for this Performance Marketer job.
What makes this Performance Marketer job a good opportunity?
Ans : This Performance Marketer job is a good opportunity as it offers a salary between ₹20,000-₹50,000 per month. This is a Full Time job and has 2 openings.