Job description
Roles and Responsibilities
Develop and execute strategies to drive growth on e-commerce marketplaces such as Amazon, Flipkart, Blinkit, Zepto, Myntra, Ajio, etc.
Manage product catalog across multiple platforms, including listing, pricing, inventory management, and promotions.
Analyze sales data to identify trends and opportunities for improvement in online marketing campaigns.
Stay up-to-date with industry developments and best practices in e-commerce marketing.
Key Responsibilities:
Marketplace Strategy & P&L Ownership- Own end-to-end P&L for marketplace channels (Especially Amazon and Flipkart).
Performance Marketing & Revenue Optimization -Plan, execute, and scale advertising campaigns (Sponsored Products, Brand Ads, Display). Optimize ROAS, ACOS, TACOS, CTR, CVR, and contribution margins.
Inventory, Pricing & Demand Planning -Manage inventory levels, pricing strategies, and demand forecasting.
Data, Reporting & Decision-Making -Leverage analytics and reporting to drive informed business decisions.