Key Responsibilities: 1. Develop and implement SEO strategies for e-commerce product listings. 2. Analyse website traffic and provide insights on performance metrics. 3. Collaborate with content creators to implement SEO best practices. 4. Conduct site audits to identify and rectify technical SEO issues. 5. Manage off-page SEO strategies, including link-building and social bookmarking. 6. Perform competitor analysis and optimize tactical SEO approaches. 7. Monitor and report on SEO performance metrics using tools like Google Analytics and SEMrush. 8. Increase online sales through effective e-commerce platform management and optimisation. Requirements: 9. Proficiency in Google Analytics and SEO tools like SEMrush/Ahref. 10. Solid understanding of technical SEO, on-page SEO, and off-page SEO. 11. Expertise in keyword research and analysis. 12. Familiarity with e-commerce platforms like Amazon, Flipkart, JioMart, and Meesho. 13. Strong understanding of e-commerce SEO principles. 14. Experience in increasing online sales through effective e-commerce strategies.