Digital marketing manager

🚀 We're Hiring

| Digital Marketing Manager

📍 Location: Egmore, Chennai

💼 Experience: 3–5 Years (Experience in an IT Training/Education Institute is a must)

💰 Salary: ₹4 – ₹6 LPA

🏢 Company: WHYTAP – A Division of WHY Global Services Are you a digital marketing expert with a passion for driving leads, student admissions, and branding for training institutes? WHYTAP is on the lookout for a Digital Marketing Manager who understands the dynamics of the EdTech/Training Industry and can drive performance-oriented campaigns with full ownership.

🔹 Roles & Responsibilities: ✅ Plan and execute full-funnel digital marketing strategies to increase course enrollment and brand visibility.

✅ Manage paid campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn Ads, and YouTube Ads.

✅ Run SEO, SEM, and content-driven strategies to increase organic traffic.

✅ Work closely with the counseling/admissions team to ensure conversion from leads to enrollments.

✅ Use Google Analytics, GTM, and Meta Pixel to track conversions and optimize ad performance.

✅ Execute landing page and automation workflows using tools like Zoho Campaigns or Mailchimp.

✅ Lead a team of interns/juniors and coordinate with content/creative departments.

✅ Regularly monitor campaign performance and tweak for better CPL, CTR, and ROAS.

🔹 Tech Tools & Skills We’re Looking For: 🛠️ Google Ads, Meta Ads Manager, LinkedIn Campaign Manager 🛠️ Google Analytics, Google Tag Manager, Meta Pixel 🛠️ SEO tools like Ahrefs, SEMrush, Ubersuggest 🛠️ CRM tools like Zoho, HubSpot, and Email Campaign Tools 🛠️ Basic knowledge of Canva, Figma, Adobe Suite is a plus

✅ Must have strong analytical, leadership, and campaign planning skills

✅ Previous experience in a training institute model is mandatory

🎓 Qualification: Bachelor's Degree in Marketing / Business / IT Google, Meta, HubSpot certifications are an added advantage

• It is a Full Time Digital Marketing job for candidates with 3 - 5 years of experience.

More about this Digital marketing manager job

1. What is the eligibility criteria to apply for this Digital marketing manager job?
   Ans: The candidate should be Post Graduate and above and above with 3 - 5 years of experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹25000 - ₹40000 per month that depends on your interview. It's a Full Time job in Chennai.
3. How many working days are there for this Digital marketing manager job?
   Ans: This Digital marketing manager job will have 6 working days.
4. Are there any charges applicable while applying or joining this Digital marketing manager job?
   Ans: No, there is no fee applicable for applying this Digital marketing manager job and during the employment with the company, i.e., WHY GLOBAL SERVICES.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Digital marketing manager role?
   Ans: There is an immediate opening of 4 Digital marketing manager at WHY GLOBAL SERVICES
7. Who can apply for this job?
   Ans: Only Male candidates can apply for this Digital Marketing job.
8. What are the timings of this Digital marketing manager job?
   Ans: This Digital marketing manager job has Day Shift.