Digital marketing manager

Key Responsibilities:

1. Social Media & Content Management

• Plan, create, and schedule engaging content across Instagram, Facebook, YouTube & Pinterest.

• Build monthly social media calendars aligned with campaigns, new launches, and seasonal trends.

• Coordinate with design and video teams to generate reels, product explainers, and UGC.

2. Meta Ads & Performance Marketing

• Strategically manage and optimize Meta (Facebook/Instagram) ad campaigns to drive website traffic & D2C sales.

• Track, analyze, and report campaign performance (ROAS, CPC, CTR) with actionable insights.

• A/B test creatives, audiences, and landing pages to constantly improve performance.

3. SEO & Website Sales Funnel

• Improve website SEO for organic traffic and product rankings on Google.

• Work with content writers to develop SEO-friendly blogs, product descriptions & landing pages.

• Implement and optimize sales funnels to reduce bounce rate and improve conversions.

4. Marketplace & Quick Commerce Marketing

• Coordinate with account managers from Amazon, Flipkart, Nykaa, Meesho, Zepto, Blinkit etc. for ad placements, deals, and platform campaigns.

• Plan budgets and optimize spend across platforms to boost visibility and sales.

5. Influencer Marketing

• Identify, reach out, and negotiate with relevant beauty/fashion/lifestyle influencers for product reviews, giveaways, and UGC.

• Build long-term relationships with nano, micro, and macro influencers.

6. WhatsApp Marketing & CRM

• Set up and manage WhatsApp campaigns for new launches, festive offers, abandoned cart recovery, and loyalty engagement.

• Monitor open rates, CTRs, and segment audiences for personalized outreach.

• It is a Full Time Digital Marketing job for candidates with 3 - 4 years of experience.

More about this Digital marketing manager job

1. What is the eligibility criteria to apply for this Digital marketing manager job?
   Ans: The candidate should be Graduate and above and above with 3 - 4 years of experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹35000 - ₹50000 per month that depends on your interview. It's a Full Time job in Delhi.
3. How many working days are there for this Digital marketing manager job?
   Ans: This Digital marketing manager job will have 6 working days.
4. Are there any charges applicable while applying or joining this Digital marketing manager job?
   Ans: No, there is no fee applicable for applying this Digital marketing manager job and during the employment with the company, i.e., RIPUDAMAN FASHION PRIVATE LIMITED.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Digital marketing manager role?
   Ans: There is an immediate opening of 1 Digital marketing manager at RIPUDAMAN FASHION PRIVATE LIMITED
7. Who can apply for this job?
   Ans: Both Male and Female candidates can apply for this Digital Marketing job.
8. What are the timings of this Digital marketing manager job?
   Ans: This Digital marketing manager job has Day Shift.