Digital marketing manager

40,000 - 50,000 /month

Prop4u

Thane West, Mumbai

1 - 5 years Experience in Digital Marketing

8 Openings

Full Time

Skills Required

SEO

Google AdWords

Social Media

Job Highlights

All Education levels

All genders

6 days working | Day Shift

Job Description

Job Description – Digital Marketing Lead (Real Estate)

Position: Digital Marketing Lead – Real Estate

Location: Mumbai / Thane

Experience: 4+ Years in Performance Marketing

Role Overview

We are looking for a highly experienced Digital Marketing Professional who can generate high-quality real estate leads through Meta (Facebook & Instagram) and Google Ads while maintaining the lowest possible Cost Per Lead (CPL).

Key Responsibilities

Plan, execute, and optimize lead generation campaigns across Meta Ads and Google Ads.

Generate qualified buyer and investor leads for residential and commercial real estate projects.

Continuously improve lead quality, conversion rates, and CPL.

Create audience targeting strategies, retargeting campaigns, and lookalike audiences.

Manage campaign budgets efficiently to maximize ROI.

Monitor campaign performance and provide daily/weekly MIS reports.

Coordinate with sales teams to track lead quality and conversions.

Conduct A/B testing of creatives, landing pages, and ad copies.

Implement CRM and lead tracking systems to improve funnel performance.

Required Skills

Proven track record in real estate lead generation.

Strong expertise in Meta Ads Manager and Google Ads.

Experience with landing page optimization and conversion tracking.

Knowledge of Google Analytics, Tag Manager, and CRM integrations.

Ability to generate high-quality leads at competitive CPL.

Strong analytical and reporting skills.

Key Hiring Criteria

Candidates must provide:

Previous real estate projects handled.

Monthly ad budgets managed.

Average CPL achieved.

Number of qualified leads generated per month.

Case studies showing campaign performance and ROI.

KPI Expectations

Lowest possible CPL.

Consistent generation of qualified leads.

Improved lead-to-site visit ratio.

Improved site visit-to-booking conversion rate.

Positive ROI on marketing spends.

Please share your CV, portfolio, real estate campaign case studies, monthly budgets handled, and CPL achieved on previous projects.

Other Details

It is a Full Time Digital Marketing job for candidates with 1 - 5 years of experience.

More about this Digital marketing manager job

What skills and experience do you need for this Digital marketing manager job?
Ans : To apply for this Digital marketing manager job, candidates should have skills like SEO, Google AdWords, Social Media along with 1-5 years of experience.
How much can you earn in this position?
Ans : You can earn between ₹40,000-₹50,000 per month in this Digital marketing manager position.
What shift and timings does this job follow?
Ans : This Digital marketing manager job follows a Day shift.
Do you need to visit the office for this job?
Ans : Yes, candidates need to visit the office and work from the location in Thane West, Mumbai.
How many openings are available for this position?
Ans : There are 8 openings available for this position.
Is this job open for all genders?
Ans : Yes, this Digital marketing manager job is open for both male and female candidates.
What work will you do in this role?
Ans : As a Digital marketing manager, you will work on skills like SEO, Google AdWords, Social Media.
Where is this job located?
Ans : This Digital marketing manager job is located in Thane West, Mumbai.
What kind of candidate is ideal for this job?
Ans : A candidate with skills like SEO, Google AdWords, Social Media along with 1-5 years of experience is ideal for this Digital marketing manager job.
Why should you apply for this Digital marketing manager job?
Ans : This Digital marketing manager job offers a salary between ₹40,000-₹50,000 per month. This is a Full Time opportunity and has 8 openings available.