What skills and experience do you need for this Digital marketing manager job?

To apply for this Digital marketing manager job, candidates should have skills like SEO, Google Analytics, Google AdWords, Digital Campaigns, Social Media along with 5-7 years of experience.

What salary is offered for this Digital marketing manager job?

The salary for this Digital marketing manager job ranges between ₹35,000-₹40,000 per month.

What shift and timings does this job follow?

This Digital marketing manager job follows a Rotational shift.

Do you need to visit the office for this job?

Yes, candidates need to visit the office and work from the location in Sector 18 Gurgaon, Gurgaon.

How many vacancies are there for this Digital marketing manager job?

There are 2 vacancies for this Digital marketing manager role.

Is this job open for all genders?

Yes, this Digital marketing manager job is open for both male and female candidates.

What is the job location for this position?

The job location for this Digital marketing manager position is Sector 18 Gurgaon, Gurgaon.

Who is the right fit for this Digital marketing manager job?

A candidate having skills like SEO, Google Analytics, Google AdWords, Digital Campaigns, Social Media with 5-7 years of experience is the right fit for this Digital marketing manager job.

What makes this Digital marketing manager job a good opportunity?

This Digital marketing manager job is a good opportunity as it offers a salary between ₹35,000-₹40,000 per month. This is a Full Time job and has 2 openings.

Digital marketing manager

35,000 - 40,000 /month

Proactive Search Systems

Sector 18 Gurgaon, Gurgaon

5 - 6+ years Experience in Digital Marketing

2 Openings

Full Time

Skills Required

SEO

Google Analytics

Google AdWords

Digital Campaigns

Social Media

Job Highlights

Graduate and above

All genders

6 days working | Rotational Shift

Job Description

Digital Marketing Manager – Insurance Broking

Job Title: Digital Marketing Manager
Industry: Insurance Broking / Insurance Services
Department: Digital Marketing & Growth
Employment Type: Full-Time
Location: India
Salary: ₹35,000 – ₹40,000 per month
Experience: 4–7 Years

About the Role

We are looking for an experienced and result-oriented Digital Marketing Manager to lead digital marketing, online customer acquisition, brand visibility, and lead-generation initiatives for a growing Insurance Broking Company.

The ideal candidate should have strong hands-on experience in Performance Marketing, Google Ads, Meta Ads, SEO, Social Media Marketing, Lead Generation, Content Marketing, and Digital Analytics. Experience in the insurance, financial services, banking, fintech, or related industry will be highly preferred.

Key Responsibilities

Develop and execute comprehensive digital marketing strategies to generate qualified insurance leads.
Plan, launch, manage, and optimize Google Ads, Meta Ads, and other paid advertising campaigns.
Manage performance marketing campaigns for products such as Health Insurance, Life Insurance, Motor Insurance, Term Insurance, and General Insurance.
Optimize campaigns for CPL, CPA, conversion rate, lead quality, and ROI.
Develop and implement SEO strategies to improve organic traffic and search engine rankings.
Manage the company's website, landing pages, lead funnels, and conversion optimization initiatives.
Conduct keyword research, competitor analysis, and market research.
Plan and manage social media marketing across relevant platforms.
Develop engaging content for social media, blogs, website pages, email campaigns, and promotional activities.
Work closely with the sales team to improve lead quality and conversion rates.
Track and analyze campaign performance using Google Analytics/GA4, Google Search Console, Meta Business Suite, and other marketing analytics tools.
Prepare regular reports covering traffic, leads, CPL, conversions, campaign performance, and ROI.
Implement A/B testing and CRO strategies for landing pages and advertising campaigns.
Manage digital marketing budgets and ensure efficient utilization of advertising spend.
Stay updated with the latest Google, Meta, SEO, performance marketing, and digital advertising trends.
Build and strengthen the company's online brand presence within the insurance market.

Required Skills

Google Ads / PPC
Meta Ads / Facebook & Instagram Advertising
Performance Marketing
Lead Generation
SEO & SEM
Social Media Marketing
Content Marketing
Google Analytics / GA4
Google Search Console
Conversion Rate Optimization (CRO)
Landing Page Optimization
Keyword Research
Campaign Analytics & Reporting
Marketing Funnel Management
Competitor Analysis

Preferred Industry Experience

Candidates with experience in any of the following industries will be preferred:

Insurance / Insurance Broking
Health Insurance
Life Insurance
Motor Insurance
BFSI
Fintech
Banking
Financial Services
Lead Generation / Performance Marketing Agencies

Candidate Profile

4–7 years of relevant experience in digital marketing.
Strong hands-on experience in Google Ads and Meta Ads.
Proven track record of generating and optimizing digital leads.
Strong analytical and problem-solving skills.
Good understanding of digital marketing funnels and customer acquisition.
Excellent communication and coordination skills.
Ability to work independently and manage multiple campaigns simultaneously.
Candidates from Insurance/BFSI/Fintech/Financial Services backgrounds will have an advantage.

Key Performance Indicators (KPIs)

The candidate will be evaluated on:

Qualified Lead Generation
Cost Per Lead (CPL)
Lead-to-Sale Conversion
Digital Campaign ROI
Website Traffic & Organic Growth
Search Rankings
Conversion Rate
Social Media Engagement
Marketing Budget Efficiency

Salary & Benefits

Salary: ₹35,000 – ₹40,000 per month

The selected candidate will have the opportunity to work with a growing insurance broking business and take ownership of its digital growth, performance marketing, lead generation, and online brand-building initiatives.

Other Details

It is a Full Time Digital Marketing job for candidates with 5 - 6+ years Experience.

More about this Digital marketing manager job

What skills and experience do you need for this Digital marketing manager job?
Ans : To apply for this Digital marketing manager job, candidates should have skills like SEO, Google Analytics, Google AdWords, Digital Campaigns, Social Media along with 5-7 years of experience.
What salary is offered for this Digital marketing manager job?
Ans : The salary for this Digital marketing manager job ranges between ₹35,000-₹40,000 per month.
What shift and timings does this job follow?
Ans : This Digital marketing manager job follows a Rotational shift.
Do you need to visit the office for this job?
Ans : Yes, candidates need to visit the office and work from the location in Sector 18 Gurgaon, Gurgaon.
How many vacancies are there for this Digital marketing manager job?
Ans : There are 2 vacancies for this Digital marketing manager role.
Is this job open for all genders?
Ans : Yes, this Digital marketing manager job is open for both male and female candidates.
What does the role of Digital marketing manager involve?
Ans : As a Digital marketing manager, your work will involve skills like SEO, Google Analytics, Google AdWords, Digital Campaigns, Social Media. This role is part of Digital Marketing category.
What is the job location for this position?
Ans : The job location for this Digital marketing manager position is Sector 18 Gurgaon, Gurgaon.
Who is the right fit for this Digital marketing manager job?
Ans : A candidate having skills like SEO, Google Analytics, Google AdWords, Digital Campaigns, Social Media with 5-7 years of experience is the right fit for this Digital marketing manager job.
What makes this Digital marketing manager job a good opportunity?
Ans : This Digital marketing manager job is a good opportunity as it offers a salary between ₹35,000-₹40,000 per month. This is a Full Time job and has 2 openings.