Key Responsibilities
- Develop and execute SEO strategies (on-page and off-page) to improve ranking, traffic, and visibility.
- Plan, execute, and optimize email marketing campaigns for engagement and lead generation.
- Conduct keyword research and analysis to optimize content.
- Stay updated with the latest SEO trends and algorithm updates.
- Manage and grow social media presence across platforms with creative content and campaigns.
- Coordinate with the content team to ensure alignment of creative assets and messaging.
- Enhance online reputation by driving positive reviews on Trustpilot, Google Reviews, and other platforms.
- Analyze digital campaign performance using tools like Google Analytics, Search Console, and SEMrush, and prepare reports for optimization.
Requirements
- Bachelor’s degree in Marketing, Communications, or related field.
- 3–6 years of proven experience in digital marketing management.
- Expertise in SEO, social media, email campaigns, and ORM (Online Reputation Management).
- Strong knowledge of analytics and marketing tools.
- Excellent communication, team collaboration, and project management skills.