Digital Marketing Manager

Job Description: Digital Marketing Manager

Position Overview

The Digital Marketing Manager will be responsible for planning, executing, and optimizing the company’s online marketing strategies to increase brand awareness, drive traffic, and generate leads or sales. This role involves developing digital campaigns, managing online channels, analyzing performance metrics, and ensuring consistent brand messaging across all digital platforms.

Key Responsibilities

1. Strategy & Planning

• Develop and implement comprehensive digital marketing strategies aligned with business goals and calendar

• Identify target audiences and create detailed customer personas

• Plan and manage digital marketing budgets

2. Digital Campaign Management

• Lead and execute campaigns across channels including SEO, SEM, social media, email, content marketing, and display advertising

• Manage paid advertising (Google Ads, Meta Ads, LinkedIn, YouTube, etc.)

• Optimize campaigns for maximum ROI and lead quality

3. Content & Social Media

• Oversee the creation and publication of engaging content (blogs, videos, graphics, infographics) as per calendar

• Manage social media channels and ensure consistent brand voice

• Monitor trends and implement best practices on all platforms

4. Website & SEO Optimization

• Oversee website updates, UX improvements, and landing page optimization

• Conduct keyword research and improve organic search ranking (SEO)

• Ensure website analytics and tracking systems are implemented properly

Qualifications

Education & Experience

• Bachelor’s degree in Marketing, Communications, Business, or a related field

• Proven track record of managing successful digital campaigns

Skills & Competencies

• Expertise in SEO/SEM, social media advertising, email marketing, and content strategy

• Proficiency with digital tools: Google Analytics, Google Ads, Meta Business Suite, CRM platforms, marketing automation tools, and CMS (e.g., WordPress)

• Strong analytical skills and data-driven mindset

• Excellent communication, project management, and organizational skills

• Creative thinker with the ability to work in a fast-paced environment

• Knowledge of basic graphic design or video editing tools (Canva, Adobe Suite)

• Experience in e-commerce, SaaS, or B2B marketing

Key Performance Indicators (KPIs)

• Lead generation and conversion rates

• Organic traffic growth

• Paid campaign ROI

• Customer acquisition cost (CAC)

• Email campaign performance

     Please share CV on :- hr@kiranaking.com

• It is a Full Time Digital Marketing job for candidates with 1 - 5 years of experience.

More about this Digital Marketing Manager job

1. What is the eligibility criteria to apply for this Digital Marketing Manager job?
   Ans: The candidate should be Graduate and above and above with 1 - 5 years of experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹25000 - ₹35000 per month that depends on your interview. It's a Full Time job in Jaipur.
3. How many working days are there for this Digital Marketing Manager job?
   Ans: This Digital Marketing Manager job will have 6 working days.
4. Are there any charges applicable while applying or joining this Digital Marketing Manager job?
   Ans: No, there is no fee applicable for applying this Digital Marketing Manager job and during the employment with the company, i.e., Kirana King Retail Network Private Limited.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Digital Marketing Manager role?
   Ans: There is an immediate opening of 2 Digital Marketing Manager at Kirana King Retail Network Private Limited
7. Who can apply for this job?
   Ans: Both Male and Female candidates can apply for this Digital Marketing job.
8. What are the timings of this Digital Marketing Manager job?
   Ans: This Digital Marketing Manager job has Day Shift.