A Naukri Group company
LoginHire Local Staff
A Naukri Group companyLoginHire Local Staff
35,000 - 50,000 /month
Cosmicsynergy Services Private Limited
Janakpuri, Delhi
4 - 6+ years Experience in Digital Marketing
Full Time
Job Description: Digital Marketing Manager
Company: CosmicSynergy Services Pvt. Ltd.
Location: Janakpuri, New Delhi
Experience: 4–6 years
Employment: Full-time, office-based
Role Objective
We require a result-oriented, hands-on Digital Marketing Manager capable of independently planning, executing and optimizing performance-marketing campaigns to generate qualified business leads for SIFRA and the company’s project divisions.
Key Responsibilities
Plan and manage paid campaigns on Google Ads, LinkedIn, Meta, YouTube and other relevant platforms.
Handle lead-generation campaigns, remarketing, audience targeting and conversion tracking.
Manage SEO, website content, landing pages, blogs and Google Business Profile.
Plan and execute the monthly social-media content calendar.
Create or supervise professional creatives, reels, short videos, advertisements and promotional content.
Manage CRM, lead capture, lead allocation, follow-ups and campaign-wise reporting.
Conduct keyword, competitor and market research.
Coordinate with the business-development team to improve lead quality and conversions.
Manage digital-marketing budgets and continuously reduce customer-acquisition cost.
Key Result Areas — KRAs
Generate the agreed number of qualified leads every month within the approved budget.
Maintain platform-wise targets for cost per lead, conversion rate and return on advertising spend.
Ensure 100% tracking of leads from campaign source to sales outcome through CRM.
Improve website traffic, search rankings, engagement and landing-page conversion rates.
Publish content consistently across LinkedIn, Meta, YouTube, blogs and other platforms.
Submit weekly performance dashboards showing expenditure, leads, CPL, conversions and campaign ROI.
Regularly test advertisements, audiences, creatives and landing pages to improve performance.
Directly contribute to a measurable sales pipeline—not merely impressions, followers or post reach.
Required Competencies
Proven expertise in performance marketing and B2B, B2C lead generation on CRM knowledge of APIs, AI tools are essential.
Hands-on experience with Google Ads, Meta Ads Manager, LinkedIn Campaign Manager and YouTube advertising.
Working knowledge of SEO, WordPress, Google Analytics, Search Console, Tag Manager and CRM systems.
Ability to create effective copy, creatives and videos using tools such as Canva and video-editing software.
Strong analytical, reporting and campaign-optimization skills.
Candidates must present evidence of previous campaigns, advertising expenditure, leads generated, CPL and conversion results.
Important: This is not an agency-coordination or social-media-posting-only role. The candidate must personally execute campaigns and accept measurable monthly performance targets.
