Roles and Responsibilities
Develop and execute digital marketing strategies to drive business growth.
Manage and optimize Google Ads campaigns, including keyword research, ad copywriting, and budget management.
Conduct on-page optimization of websites using WordPress and Shopify platforms.
Analyze website performance using analytics tools like Google Analytics and provide regular reporting to stakeholders.
Collaborate with cross-functional teams to ensure seamless execution of digital marketing initiatives.
Desired Candidate Profile
4-6 years of experience in digital marketing with expertise in AI SEO, SEO, PPC (Google Ads), social media marketing, client communication, and analytics tracking.
Strong understanding of e-commerce development principles and ability to work with various platforms such as Shopify.
Excellent written communication skills for creating compelling ad copies and reports.