We are seeking a results-driven Digital Marketing Executive to join our growing overseas education consultancy. The ideal candidate will be responsible for developing, implementing, and managing online marketing campaigns that promote our services and programs. The role requires a deep understanding of current digital marketing tools and strategies, with a strong focus on lead generation, brand awareness, and student engagement.
Job Description:
2-5 years Prior Experience in SEO Marketing, Social Media Marketing, Email Marketing, Google Adwords, keyword strategy, Online Campaign Strategy other than social media as well
Generating Overseas Education interested student leads through Google, Meta, Facebook,Instagram, Youtube
Design Posters and Mail campaigns targeting students and parents.
Good Experience with budgeting and time periods for social media campaigns Well-versed with Social Media campaigns on LinkedIn, Twitter, Facebook, Instagram, Youtube and more platforms
Strong knowledge of SEO, SEM, SMM, and Email Marketing
Experience with tools like Google Analytics, Google Ads, Facebook Business Manager, etc.
Basic graphic design skills (Canva, Adobe Photoshop, etc.)
Proficiency in MS Office, WordPress, and marketing automation tools
Excellent communication, time management, and organizational skills
Understanding of the overseas education industry is a plus