Digital Marketing Executive

Key Responsibilities:

Email Marketing:

Plan, design, and execute engaging email marketing campaigns to promote products, services, and events.

Create compelling email content, including subject lines, copy, and visuals, aligned with brand guidelines.

Build and manage segmented email lists to target specific audience groups effectively.

Monitor, analyze, and report on key performance metrics (e.g., open rates, CTRs, conversions) and implement improvements.

Digital Marketing:

Develop and implement comprehensive digital marketing strategies across platforms like Google Ads, Facebook, Instagram, LinkedIn, and others.

Manage and optimize PPC campaigns, social media ads, and other paid marketing initiatives.

Collaborate on content creation for blogs, social media, and websites to drive organic traffic and engagement.

Monitor and analyze digital marketing KPIs to assess campaign performance and ROI.

Stay up to date with the latest trends and tools in digital marketing to enhance strategies.

Requirements:

Proven experience in email marketing and digital marketing.

Proficiency in email marketing platforms (e.g., Mailchimp, HubSpot, Klaviyo) and marketing automation tools.

Strong knowledge of digital advertising platforms (e.g., Google Ads, Facebook Ads Manager).

• It is a Full Time Digital Marketing job for candidates with 0 - 6 months of experience.