Digital Marketing Executive

Key Responsibilities

1. Content Strategy & Creation • Develop monthly social media content calendars aligned with brand goals. • Create visually appealing posts, reels, stories, and videos that reflect a luxury automotive aesthetic. • Capture workshop activities, vehicle highlights, customer experiences, and behind-the scenes content.

2. Platform Management • Manage daily operations of Instagram, Facebook, YouTube, LinkedIn, and Google Business. • Maintain consistent brand tone, visual identity, and high engagement standards. • Schedule posts, monitor analytics, and optimize performance.

3. Audience Engagement • Respond to comments, messages, and inquiries promptly and professionally. • Grow follower base through interactive campaigns, contests, and collaborations. • Identify and engage with relevant automotive communities and influencers.

4. Performance Tracking & Reporting • Analyze social media metrics to measure ROI and campaign effectiveness. • Prepare weekly and monthly performance reports for management. • Recommend improvements based on insights and trends.

5. Brand Promotion & Campaigns • Plan and execute digital campaigns for offers, events, promotions, and new services. • Coordinate with designers, photographers, and videographers as required. • Ensure all marketing material maintains Galaxy Auto Works’ premium brand positioning.

6. Trend Monitoring & Innovation • Stay updated with the latest industry and social media trends. • Suggest new formats, ideas, and creative approaches to stand out in the luxury automotive space.

Required Skills & Qualifications

• Bachelor’s degree in Marketing, Mass Media, Communications, or related field.

• 1–3 years of experience in Social Media Marketing (preferably automotive, luxury, or lifestyle brands).

• Strong understanding of Instagram Reels, video editing, and content creation tools. • Knowledge of basic photography/videography is a plus.

• Ability to work in a fast-paced workshop environment and adapt quickly.

• Excellent verbal and written communication skills.

• Creative mindset with strong aesthetic sense. Personal Attributes

• Passion for luxury cars and automotive culture (preferred).

• Detail-oriented and organized.

• High sense of ownership and accountability.

• Ability to work collaboratively with technical and operations teams.

• Energetic, proactive, and eager to learn. Benefits

• Opportunity to work closely with luxury and supercar brands.

• Professional growth in a premium automotive environment.

• Exposure to high-value marketing projects and content creation.

• Competitive salary and performance-based incentives.

• It is a Full Time Digital Marketing job for candidates with 1 - 3 years of experience.