Job Overview
We are seeking a dynamic and results-driven Digital Marketing Executive to join our team. The ideal candidate will possess a blend of creativity and analytical skills, with a strong understanding of digital marketing strategies. This role is pivotal in enhancing our online presence and driving engagement across various platforms. You will work collaboratively with cross-functional teams to develop and implement effective marketing campaigns that resonate with our target audience.
Role and Responsibilities
• Develop and execute comprehensive digital marketing strategies, including SEO, social media management, and content marketing.
• Create compelling copy for various platforms, ensuring alignment with brand voice and messaging.
• Manage and optimise the company’s WordPress website, ensuring content is current and engaging.
• Analyse campaign performance metrics to provide insights and recommendations for improvement.
• Collaborate with the project management team to ensure timely delivery of marketing initiatives.
• Lead social media campaigns, engaging with audiences to build brand loyalty.
• Utilise Adobe tools for graphic design and content creation to enhance visual storytelling.
• Stay updated on industry trends and best practices to ensure the company remains competitive in the digital space.
Requirements
• Proven experience in digital marketing, preferably within a B2B environment.
• Strong leadership skills with the ability to motivate and guide team members.
• Proficiency in WordPress, Adobe Creative Suite, and project management tools.
• Excellent copywriting skills with a keen eye for detail.
• Solid understanding of SEO principles and best practices.
• Experience in social media management across various platforms.
• Ability to analyse data effectively to inform strategic decisions.
• Strong organisational skills with the ability to manage multiple projects simultaneously.
If you are passionate about digital marketing and eager to make an impact in a fast-paced environment, we encourage you to apply for this exciting opportunity.
Job Type: Full-time