JD:
We are looking for an experienced PPC Executive to manage and optimise paid advertising campaigns across Google Ads, Meta (Facebook/Instagram) Ads, and other paid media channels. The role requires strong campaign ownership, analytics capability, and ROI-driven strategy.
Must-Have Skills:
Google Ads
Facebook/Instagram Ads (Meta Ads Manager)
Keyword research and competitor analysis
Campaign optimisation (CTR, CPC, CPA, ROAS)
GA4 setup and reporting
Conversion tracking
Google Analytics
Google Tag Manager
A/B testing
Excel / Google Sheets
Analytical and detail-oriented approach
Good-to-Have Skills:
Remarketing
Audience segmentation
Lead generation campaigns
Programmatic or display advertising knowledge
Interview Process
Round 1: Technical Assessment (To be completed in 3 hours)
Round 2: Communication Screening (Telephonic)
Round 3: Virtual Technical Round (Microsoft Teams)
Estimated Timeline: 24 hrs
Work timings: 1:30 PM to 10:30 PM
Travel requirements: NA
Languages: English
Shift preferences: UK shift