Digital Marketing Executive

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digital makreting executive

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Here’s a polished overview of the Digital Marketing Executive role—what it entails, skills required, and how it fits into a modern marketing team:

🎯 Role Overview

A Digital Marketing Executive strategizes, executes, and optimizes online marketing

🧩 Core Responsibilities

1. Strategy & Planning

   • Develop comprehensive digital strategies aligned with business goals, defining KPIs and selecting appropriate channels .

   • Conduct market and competitor analysis to identify opportunities Reddit.

2. Campaign Management

   • Run PPC campaigns (Google Ads, Facebook/Meta Ads, etc.), optimizing for CPC, CTR, ROAS.
     Execute SEO (keyword research, on/off-page optimization) to drive organic traffic .

   • Manage email marketing (newsletters, drip campaigns, A/B testing) .

   • Create and schedule content across social media, websites, blogs, and landing pages.

3. Analytics & Reporting

   • Use tools like Google Analytics, GA4, Search Console, and marketing dashboards to track metrics (traffic, conversions, bounce rates, etc.).

   • Prepare actionable reports and adjust tactics based on performance .

4. Website & UX Optimization

   • Optimize landing pages and websites for UX, speed, and conversions.

   • Implement pixel/event tracking for accurate campaign measurement .

5. Collaboration

   • Partner with designers, copywriters, developers, sales teams, and agencies for cohesive campaigns .

6. Budget & Tools Management

   • Handle campaign budgets, optimize spend, and oversee tools like CMSs, email platforms, and automation software.

7. Continuous Learning

   • Keep up with emerging trends, new platforms, automation, AI, and algorithm updates .

🛠️ Key Skills & Qualifications

• Technical Skills:

  • Strong understanding of SEO, SEM, PPC, email marketing, and social media advertising.

  • Proficiency with tools: Google Analytics/Search Console, Google Ads, Facebook Ads Manager, and CMS/email platforms like HubSpot, Mailchimp.

  • Basic knowledge of HTML/CSS/JavaScript for tagging and optimization .

• Analytical & Creative Thinking:

  • Strong data-analysis skills for performance optimization.

  • Creative copy and content skills to engage audiences .

• Soft Skills:

  • Excellent communication, project management, and interpersonal abilities .

  • High adaptability, multitasking, and willingness to learn .

• Education & Experience:

  • Bachelor’s degree in Marketing or related field.

  • 1–3 years of digital marketing experience (entry roles welcome) LinkedIn Business.

  • Certifications (Google Analytics, Google Ads, HubSpot, etc.) are a plus.

• It is a Full Time Digital Marketing job for candidates with 6 months - 2 years of experience.

More about this Digital Marketing Executive job

1. What is the eligibility criteria to apply for this Digital Marketing Executive job?
   Ans: The candidate should be Graduate and above and above with 6 months - 2 years of experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹14000 - ₹23000 per month that depends on your interview. It's a Full Time job in Delhi.
3. How many working days are there for this Digital Marketing Executive job?
   Ans: This Digital Marketing Executive job will have 6 working days.
4. Are there any charges applicable while applying or joining this Digital Marketing Executive job?
   Ans: No, there is no fee applicable for applying this Digital Marketing Executive job and during the employment with the company, i.e., PRATAP MARKETING SOLUTION.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Digital Marketing Executive role?
   Ans: There is an immediate opening of 1 Digital Marketing Executive at PRATAP MARKETING SOLUTION
7. Who can apply for this job?
   Ans: Both Male and Female candidates can apply for this Digital Marketing job.
8. What are the timings of this Digital Marketing Executive job?
   Ans: This Digital Marketing Executive job has Day Shift.