Location: Sector 45, Gurugram
Organization: Navjyoti Global Solutions Pvt. Ltd.
Navjyoti Global Solutions Pvt. Ltd. is a leading skill development and placement company with PAN India operations. We offer advanced IT, SAP, Tally, and digital marketing courses empowering youth and professionals nationwide.
Drive digital marketing initiatives using advanced, AI-powered strategies to boost course sales and brand presence, with responsibility for campaign execution, performance analytics, and innovative online engagement.
Develop, implement, and optimize end-to-end digital marketing strategies using AI-based tools for lead generation, branding, and sales.
Design and manage targeted campaigns across Facebook, Google, YouTube, and other platforms to maximize enrollment, engagement, and reach.
Create and execute AI avatar-led in-house campaigns for personalized candidate outreach and conversion.
Analyze performance metrics using advanced analytics platforms; continuously refine campaigns to maximize ROI.
Collaborate with sales and training teams to align marketing activities with business targets.
Leverage content marketing, SEO/SEM, social media management, email marketing, and influencer partnerships to drive brand awareness.
Conduct A/B testing, competitor research, and audience segmentation to inform campaign strategy and creative development.
Stay updated on latest industry trends—especially advances in AI, automation, and data-driven marketing.
Prepare detailed reports and presentations for leadership on campaign effectiveness, student conversion, and digital asset performance.
Uphold the organization’s values and brand integrity across all online platforms.
Bachelor’s degree in Marketing, Communications, IT, or related field.
2+ years of hands-on experience in digital marketing, preferably with strong exposure to AI-powered solutions and automation.
Proficiency in running and managing campaigns on Facebook, Google Ads, YouTube, and leading digital platforms.
Experience with AI avatars, chatbot marketing, and performance analytics tools.
Exceptional written and verbal English communication skills.
Tech-savvy, creative, strategic, and data-driven mindset.
Immediate joiners preferred.
Full-time, Gurugram location-based role.
Attractive compensation based on experience and performance.
Opportunity for leadership and specialization in emerging digital technologies.