Digital Marketing Executive

10,000 - 15,000 /month

Mitra Associates

Birati, Kolkata

2 - 3 years Experience in Digital Marketing

1 Opening

Full Time

Skills Required

SEO

Google Analytics

Google AdWords

Digital Campaigns

Social Media

Job Highlights

Graduate and above

All genders

6 days working | Day Shift

Job Description

ABOUT THE ROLE

Mitra Associate is a 14-year-old Kolkata-based IT solutions company specialising in Data Centers, HVAC,

UPS, IP Surveillance, and Enterprise Networking. We are looking for a results-driven Digital Marketing

Executive to own and grow our entire digital presence — from social media and SEO to paid ads, video

content, and performance analytics.

KEY RESPONSIBILITIES

• Plan, execute, and manage end-to-end digital marketing campaigns across all channels — social media,

search, display, and email.

• Handle SEO strategy: on-page optimisation, keyword research, link building, technical SEO audits, and

website ranking improvement.

• Create, schedule, and manage content across LinkedIn, Facebook, Instagram, and YouTube aligned with

the Mitra Associate brand.

• Run and optimise Meta (Facebook & Instagram) Ads and Google Ads campaigns, managing budgets and

delivering measurable ROI.

• Execute GA4, Meta Ads Manager, and Search Console tracking — monitor KPIs and submit monthly

performance reports to management.

• Shoot, edit, and publish short-form and long-form video content for product showcases, project highlights,

and brand storytelling.

• Manage and update the company website — content uploads, landing page creation, basic HTML/CMS

edits, and speed/UX improvements.

• Generate organic and paid website traffic; monitor bounce rate, session duration, and conversion funnels.

• Conduct competitor analysis and stay current with algorithm updates, trends, and best practices in B2B

digital marketing.

• Coordinate with sales and technical teams to create product brochures, case studies, and digital

collateral.

• Build and manage email marketing campaigns and lead-nurturing workflows.

REQUIRED SKILLS

SEO & SEM Google Ads Meta (Facebook) Ads

Social Media Management Google Analytics 4 Video Editing

WordPress / CMS Content Writing Email Marketing

Canva / Adobe Suite Lead Generation Keyword Research

QUALIFICATIONS & EXPERIENCE

• Graduate in Marketing, Mass Communication, BBA, or any relevant field. Postgraduate / MBA in

Marketing preferred.

• 2–3 years of hands-on digital marketing experience, preferably in a B2B, IT, or infrastructure company.

• Proven track record of improving organic rankings, growing social media followers, and delivering

measurable ROI from paid campaigns.

• Proficiency in video editing tools such as Adobe Premiere Pro, CapCut, DaVinci Resolve, or equivalent.

• Familiarity with graphic design tools — Canva, Adobe Photoshop, or Illustrator.

• Working knowledge of Google Search Console, Semrush / Ahrefs, and Meta Business Suite.

• Certifications in Google Ads, HubSpot, or Meta Blueprint are a strong advantage.

• Strong written communication in English and Bengali for content creation.

WHAT WE OFFER

• Competitive salary commensurate with experience and skills.

• Opportunity to build and lead the digital marketing function from the ground up.

• Direct exposure to leadership and fast-tracked growth in a 14-year established company.

• Collaborative work environment with multi-domain technical exposure.

• Support for professional certifications and skill development.

Other Details

It is a Full Time Digital Marketing job for candidates with 2 - 3 years of experience.

More about this Digital Marketing Executive job

What skills and experience do you need for this Digital Marketing Executive job?
Ans : To apply for this Digital Marketing Executive job, candidates should have skills like SEO, Google Analytics, Google AdWords, Digital Campaigns, Social Media along with 2-3 years of experience.
What salary is offered for this Digital Marketing Executive job?
Ans : The salary for this Digital Marketing Executive job ranges between ₹10,000-₹15,000 per month.
What shift and timings does this job follow?
Ans : This Digital Marketing Executive job follows a Day shift.
Do you need to visit the office for this job?
Ans : Yes, candidates need to visit the office and work from the location in Birati, Kolkata.
How many openings are available for this position?
Ans : There is 1 opening available for this position.
Is this job open for all genders?
Ans : Yes, this Digital Marketing Executive job is open for both male and female candidates.
What does the role of Digital Marketing Executive involve?
Ans : As a Digital Marketing Executive, your work will involve skills like SEO, Google Analytics, Google AdWords, Digital Campaigns, Social Media. This role is part of Digital Marketing category.
Where is this job located?
Ans : This Digital Marketing Executive job is located in Birati, Kolkata.
What kind of candidate is ideal for this job?
Ans : A candidate with skills like SEO, Google Analytics, Google AdWords, Digital Campaigns, Social Media along with 2-3 years of experience is ideal for this Digital Marketing Executive job.
Why should you apply for this Digital Marketing Executive job?
Ans : This Digital Marketing Executive job offers a salary between ₹10,000-₹15,000 per month. This is a Full Time opportunity and has 1 openings available.