Job Summary:
We are looking for a dynamic and creative Digital Marketing Executive who can manage our online presence, generate quality leads, and enhance brand visibility across digital platforms. The ideal candidate should be skilled in social media management, content creation, and performance marketing.
Key Responsibilities:
Design and create engaging creatives such as flyers, carousels, reels, and other visual content for social media platforms.
Manage and handle company accounts on Facebook, Instagram, and LinkedIn.
Plan and execute paid campaigns (Meta Ads) for lead generation and brand awareness.
Optimize campaigns for better ROI through continuous monitoring and analysis.
Increase followers and engagement through organic and paid strategies.
Develop high-quality content including blogs, articles, and social media posts.
Manage blog posting and content updates on the website.
Implement and monitor SEO strategies (on-page and off-page).
Coordinate with the technical team for website updates and improvements.
Track performance metrics and prepare regular reports.
Required Skills & Qualifications:
Proven experience in social media management and digital marketing.
Hands-on experience with Meta Ads (Facebook & Instagram Ads Manager).
Knowledge of SEO, Google Analytics, and keyword research tools.
Basic understanding of website management (WordPress or similar platforms).
Strong skills in graphic design tools (Canva, Photoshop, etc.).
Excellent content writing and communication skills.
Creative mindset with attention to detail.