Job Description – Digital Marketing Executive
Job Summary:
We are looking for a creative, enthusiastic, and result-oriented Digital Marketing Executive to strengthen our online presence, generate quality leads, and increase brand awareness. The ideal candidate should be passionate about digital marketing, social media, content creation, and performance marketing.
Key Responsibilities:
Plan and execute digital marketing campaigns across multiple platforms.
Manage social media accounts (Instagram, Facebook, LinkedIn, YouTube, etc.).
Create engaging content including posts, reels, stories, videos, and blogs.
Run and optimize Google Ads and Meta (Facebook & Instagram) advertising campaigns.
Generate qualified leads through digital marketing activities.
Monitor website performance and implement SEO strategies.
Manage Google Business Profile and online reviews.
Coordinate with graphic designers, photographers, and content creators.
Analyze campaign performance and prepare weekly/monthly reports.
Stay updated with the latest digital marketing trends and industry best practices.
Required Skills:
Knowledge of Google Ads and Meta Ads.
Social Media Marketing expertise.
Basic SEO and SEM knowledge.
Content writing and copywriting skills.
Canva, Adobe Photoshop, or similar design tools.
Google Analytics and Meta Business Suite.
Strong communication and creative thinking.
Excellent time management and organizational skills.
Qualifications:
Bachelor's degree in Marketing, Digital Marketing, Business Administration, or a related field.
Digital Marketing Certification is an added advantage.
1–3 years of relevant experience preferred.
Freshers with strong digital marketing skills and certifications may also apply.
Preferred Qualities:
Creative mindset with attention to detail.
Ability to work independently and as part of a team.
Strong analytical and problem-solving skills.
Passion for learning new digital marketing tools and technologies.
Salary:
As per experience and company standards.
Benefits:
Performance-based incentives
Career growth opportunities
Professional training and skill development
Friendly and creative work environment
Paid leave and company benefits as applicable