Digital Marketing Executive

Job Summary

We are looking for a creative and result-oriented Digital Marketing Executive with hands-on knowledge of social media marketing, SEO, and AI-powered marketing tools to strengthen our online presence and generate quality leads.

Key Responsibilities

• Plan and execute social media marketing campaigns across relevant platforms.

• Manage social media accounts, content calendars, and audience engagement.

• Implement SEO strategies, including keyword research, on-page SEO, and website optimization.

• Use AI tools effectively for content creation, research, campaign planning, and marketing automation.

· Create and edit engaging marketing videos, reels, and short-form videos for social media platforms.

· Use AI-powered video creation and editing tools to produce high-quality promotional content.

• Create engaging content, including posts, captions, blogs, and promotional creatives.

• Monitor campaign performance using analytics tools and prepare performance reports.

• Identify trends, analyze competitors, and suggest improvements to marketing strategies.

• Work with the team to align marketing activities with business goals.

Required Skills & Qualifications

• Practical knowledge of social media marketing and SEO.

• Proficiency in AI tools such as ChatGPT, Gemini, and Claude for content creation, marketing strategy, keyword research, and campaign planning.

• Ability to use AI tools for SEO optimization, social media content generation, competitor analysis, and performance insights.

• Practical knowledge of AI-powered image, video, and creative tools for marketing content.

• Ability to write effective prompts, verify AI-generated outputs, and integrate AI into daily marketing workflows to improve productivity and results.

• Understanding of digital advertising platforms, preferably Meta Ads and Google Ads.

• Basic knowledge of analytics, keyword research, and content optimization.

• Good communication, creativity, and analytical skills.

• Ability to manage multiple tasks and deliver results within deadlines.

• It is a Full Time Digital Marketing job for candidates with 6 months - 2 years of experience.