Company Name : Human Potential Consultant
Company's website: https://www.hpconsultant.co.in/
Designation : Digital Marketing Executive
Location : Swaroop Nagar ,Kanpur
Human Potential Consultant Classic apartment phase 2, office , swaroop Nagar Kanpur, Uttar Pradesh 208002
Job description
Develop and execute marketing campaigns to promote services, or the employer brand.
Handle social media platforms (LinkedIn, Instagram, Facebook, etc.) for content creation, posting, and engagement.
Work on employer branding initiatives to enhance the organization's image as a preferred workplace.
Create engaging marketing content such as blogs, newsletters, creatives, and videos.
Coordinate with design and content teams for promotional material and digital content.
Conduct market research to identify trends, customer needs, and competitor strategies.
Analyze campaign performance and prepare reports on key metrics (ROI, engagement, reach, etc.).
Support internal communication efforts for employee engagement and brand consistency.