Job Description:
Develop and execute digital marketing strategies to promote loan products and services.
Manage and optimize paid advertising campaigns (Google Ads, Facebook Ads, etc.) to
increase lead generation and conversion rates.
Create engaging content for the company’s website, social media platforms, and email
marketing campaigns.
Analyse digital marketing performance metrics and provide insights and recommendations
for improvement.
Collaborate with the sales team to allocate leads, follow ups for the same with business
objectives.
Monitor industry trends and competitor activities to identify opportunities for growth.
Manage SEO/SEM strategies to improve search engine visibility and organic traffic.
Stay updated with the latest digital marketing tools and technologies