Digital Marketing Executive

15,000 - 40,000 /month

Diyanplacement

Navrangpura, Ahmedabad

1 - 5 years Experience in Digital Marketing

2 Openings

Full Time

Skills Required

SEO

Digital Campaigns

Social Media

Job Highlights

All Education levels

Females Only

6 days working | Day Shift

Job Description

Sr. Digital Marketing Executive

Company Profile

Wellness Ltd. is a growing healthcare and medical device manufacturing

company engaged in the import, export, marketing, and servicing of innovative

wellness and healthcare solutions. With a strong focus on direct-to-consumer

(D2C) growth, we are seeking a Performance Marketing Executive to drive

customer acquisition, revenue growth, and digital campaign performance across

our brands.

Position: Sr. Digital Marketing Executive

Experience: 2–4 Years

Industry Preference: D2C Brand / Retail / FMCG / Wellness

Location: Navrangpura, Ahmedabad (Work from Office)

Job Overview

We are looking for a Performance Marketing Executive with 2–4 years of

experience in D2C brands to manage and optimize digital advertising campaigns

across Meta, Google, and other platforms. The role focuses on driving customer

acquisition, lead generation, and revenue growth through data-driven marketing

strategies and campaign performance optimization.

Key Responsibilities

• Plan, execute, and optimize performance marketing campaigns across Meta

(Facebook & Instagram), Google Ads, YouTube, and other digital platforms.

• Manage customer acquisition campaigns with a focus on ROAS, CAC, CPL,

and revenue growth.

• Develop and implement full-funnel marketing strategies for D2C brands.

• Monitor daily campaign performance and optimize targeting, creatives,

budgets, and bidding strategies.

• Analyze campaign data using Google Analytics, Meta Business Manager,

Google Ads Manager, and other reporting tools.

• Coordinate with the creative team for ad creatives, landing pages, videos,

Conduct A/B testing for creatives, audiences, landing pages, and ad copies.

• Track and improve conversion rates across website and landing pages.

• Manage retargeting, remarketing, and customer retention campaigns.

• Work closely with the CRM and E-commerce teams to improve lead quality

and sales conversions.

• Generate performance reports and present actionable insights to

management.

• Monitor competitor activities, industry trends, and emerging digital

marketing opportunities.

Required Skills

• Strong hands-on experience with Meta Ads and Google Ads.

• Experience managing D2C brand performance marketing campaigns.

• Knowledge of Google Analytics 4 (GA4), Google Tag Manager (GTM), and

conversion tracking.

• Understanding of customer acquisition funnels and e-commerce metrics.

• Experience with audience segmentation, remarketing, and lookalike

audience strategies.

• Strong analytical and data interpretation skills.

• Proficiency in Excel and reporting dashboards.

• Knowledge of Shopify, WooCommerce, or similar e-commerce platforms is

preferred.

Preferred Candidate Profile

• Experience working with D2C, healthcare, wellness, skincare, personal care,

or consumer brands.

• Proven track record of achieving ROAS and revenue growth targets.

• Ability to independently manage advertising budgets and campaign

performance.

• Strong communication and problem-solving skills.

• Results-oriented mindset with attention to detail.

Other Details

It is a Full Time Digital Marketing job for candidates with 1 - 5 years of experience.

More about this Digital Marketing Executive job

What skills and experience do you need for this Digital Marketing Executive job?
Ans : To apply for this Digital Marketing Executive job, candidates should have skills like SEO, Digital Campaigns, Social Media along with 1-5 years of experience.
What salary is offered for this Digital Marketing Executive job?
Ans : The salary for this Digital Marketing Executive job ranges between ₹15,000-₹40,000 per month.
What shift and timings does this job follow?
Ans : This Digital Marketing Executive job follows a Day shift.
Do you need to visit the office for this job?
Ans : Yes, candidates need to visit the office and work from the location in Navrangpura, Ahmedabad.
How many vacancies are there for this Digital Marketing Executive job?
Ans : There are 2 vacancies for this Digital Marketing Executive role.
Which candidates are eligible to apply?
Ans : Candidates from all education levels with 1-5 years of experience are eligible to apply for this Digital Marketing Executive role. Only female candidates are eligible.
What does the role of Digital Marketing Executive involve?
Ans : As a Digital Marketing Executive, your work will involve skills like SEO, Digital Campaigns, Social Media. This role is part of Digital Marketing category.
What is the job location for this position?
Ans : The job location for this Digital Marketing Executive position is Navrangpura, Ahmedabad.
Who is the right fit for this Digital Marketing Executive job?
Ans : A candidate having skills like SEO, Digital Campaigns, Social Media with 1-5 years of experience is the right fit for this Digital Marketing Executive job.
What makes this Digital Marketing Executive job a good opportunity?
Ans : This Digital Marketing Executive job is a good opportunity as it offers a salary between ₹15,000-₹40,000 per month. This is a Full Time job and has 2 openings.