Digital Marketing Executive

• Company Name - Anderson Technology Pvt Ltd
  Website - Andreal.in

• Designation – Digital Marketing Executive [Paid Ads]
  Criteria – 1-3 years of Experienced in Google,Meta ads
  Location - Near Ecospace, Kolkata
  Preferred Candidate should be from Kolkata

• WhatsApp - 9831778972
  Mail - hr@andreal.in

• Company Description

• At Andreal, we specialize in creating visually captivating and unique brand communications that stand out in print, audiovisual, and digital media. Our skilled team transforms brand identities with fresh designs and innovative concepts, offering a full range of 2D & 3D design and content solutions. We are dedicated to making your marketing communications exceptional and ensuring your brand remains ahead of the competition.

• Role Description

• This is a full-time on-site role for a Digital Marketing Executive – Paid Ads located in Kolkata. The person will be responsible for managing and optimizing pay-per-click advertising campaigns. Daily tasks include keyword research, campaign creation, bid management,

• performance analysis, and reporting. The role also involves A/B testing, landing page optimization, and staying updated with industry trends and best practices to achieve desired results.

• 
  Responsibilities

• ·         Plan, execute, and manage PPC campaigns across platforms like Google Ads, Meta Ads, LinkedIn Ads, YouTube, and other emerging channels.

• ·         Conduct in-depth keyword research and implement effective campaign strategies aligned with business goals.

• ·         Manage and schedule client Meta (Facebook/Instagram) postings, ensuring alignment with campaign strategies and brand voice.

• ·         Set up and manage Search, Display, Shopping, Video, and Remarketing campaigns.

• ·         Monitor campaign performance daily and proactively adjust bids, budgets, and targeting strategies.

• ·         Optimize campaigns to meet or exceed KPIs such as CTR, CPC, CPA, and ROAS

• ·         Set up, test, and troubleshoot conversion tracking using tools like Google Tag Manager, Google Analytics (GA4), and third-party platforms.

• ·         Analyze performance data to generate actionable insights and create detailed performance reports for stakeholders.

• ·         Collaborate with design, content, and web teams to ensure messaging alignment between ads and landing pages.

• ·         Develop and present campaign strategies, results, and recommendations directly to clients, ensuring clear communication and transparency.

• ·         Act as the main point of contact for clients regarding PPC-related queries, performance updates, and campaign roadmaps.

• ·         Stay updated with industry trends, platform updates, and competitor activities to identify growth opportunities.

• ·         Manage and mentor junior PPC specialists, providing training, feedback, and best practices.

• ·         Lead client performance review meetings, providing clear insights, future plans, and demonstrating ROI.

• ·         Build and maintain strong client relation

• It is a Full Time Digital Marketing job for candidates with 2 - 3 years of experience.

More about this Digital Marketing Executive job

1. What is the eligibility criteria to apply for this Digital Marketing Executive job?
   Ans: The candidate should be Graduate and above and above with 2 - 3 years of experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹25000 - ₹32000 per month that depends on your interview. It's a Full Time job in Kolkata.
3. How many working days are there for this Digital Marketing Executive job?
   Ans: This Digital Marketing Executive job will have 5 working days.
4. Are there any charges applicable while applying or joining this Digital Marketing Executive job?
   Ans: No, there is no fee applicable for applying this Digital Marketing Executive job and during the employment with the company, i.e., ANDERSON TECHNOLOGY PRIVATE LIMITED.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Digital Marketing Executive role?
   Ans: There is an immediate opening of 1 Digital Marketing Executive at ANDERSON TECHNOLOGY PRIVATE LIMITED
7. Who can apply for this job?
   Ans: Both Male and Female candidates can apply for this Digital Marketing job.
8. What are the timings of this Digital Marketing Executive job?
   Ans: This Digital Marketing Executive job has Day Shift.