Digital Marketing Executive

Job Summary

We are looking for a creative and results-driven Digital Marketing Specialist to plan, implement, and optimize end-to-end digital marketing campaigns across various online channels. You will help build brand awareness, engage target audiences, and drive measurable growth in traffic and conversions.


Key Responsibilities

Campaign Strategy & Execution

• Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, email, and paid advertising platforms. Apna

• Plan, launch, monitor, and optimize campaigns to improve reach, engagement, and conversions. files.allgovernmentjobs.in

Content Creation & Management

• Create engaging, relevant content for websites, blogs, social media, and email campaigns. Apna

• Collaborate with designers, copywriters, and content creators to maintain consistent brand voice. files.allgovernmentjobs.in

SEO & SEM

• Conduct keyword research and implement on-page and off-page SEO to improve organic rankings. Apna

• Manage paid search campaigns including Google Ads and social media ads; monitor ad performance and budgets. Apna

Analytics & Reporting

• Use analytics tools (e.g., Google Analytics, Search Console) to track campaign KPIs such as traffic, engagement, CTR, and conversions. Apna

• Provide insights and recommendations based on performance data to guide strategy improvements. Velents

Social Media & Email Marketing

• Manage social media platforms (e.g., Instagram, Facebook, LinkedIn, X) and grow brand presence and engagement. Apna

• Plan and execute email marketing campaigns with segmentation and automation for lead nurturing. Apna

Collaboration & Continuous Learning

• Work with cross-functional teams (design, development, sales) to align marketing goals with business objectives. Apna

• Stay updated on the latest digital marketing trends, tools, and best practices.
  
  
  
  Required Skills & Qualifications

  ✔ Bachelor’s degree in Marketing, Business, Communications, or related field (or equivalent experience). files.allgovernmentjobs.in
  ✔ Proven experience in digital marketing (e.g., 2–5+ years depending on level). Velents
  ✔ Strong understanding of SEO, SEM, SMM, email marketing, and analytics. Apna
  ✔ Experience with tools such as Google Analytics, Google Ads, Meta Ads Manager, and email platforms. Apna
  ✔ Excellent written and verbal communication skills. Velents
  ✔ Creative thinker with a data-driven mindset and strong problem-solving skills.

• It is a Full Time Digital Marketing job for candidates with 1 - 3 years of experience.