Develop and execute a comprehensive content strategy aligned with business goals.
Plan monthly and weekly content calendars for blogs, websites, social media, email campaigns, and product pages.
Conduct keyword research and implement SEO best practices.
Write, edit, and proofread high-quality content.
Optimize existing content to improve organic search rankings.
Coordinate with SEO, Graphic Design, Social Media, and Marketing teams.
Create compelling product descriptions for Moissanite and Lab-Grown Diamond jewellery.
Analyze content performance using Google Analytics and Search Console.
Research industry trends and competitor content strategies.
Ensure consistency in brand voice across all platforms.