Customer Relationship Manager

📄 Job Description –CRM (Automobile Industry)

Department: Customer Relationship Management

Location: Transport Nagar Lucknow

Reporting To: Sales Manager / General Manager

Employment Type: Full-Time

Job Purpose:

To manage and enhance the customer lifecycle by ensuring superior customer service, prompt communication, data accuracy, and engagement activities to drive customer satisfaction, loyalty, and business growth.

Key Responsibilities:

🔹 1. Lead & Customer Database Management

• Maintain accurate and updated customer information in the CRM system.

• Track inquiries, test drives, bookings, deliveries, and services.

• Ensure proper classification and segmentation of customers.

🔹 2. Lead Follow-up & Conversion Support

• Follow up on leads via calls, SMS, and email.

• Coordinate test drives and appointments for the sales team.

• Ensure timely follow-ups and record customer interactions in CRM software.

🔹 3. Customer Retention & Engagement

• Execute post-sale and post-service follow-up calls.

• Design and run customer engagement campaigns (e.g., festive greetings, loyalty programs).

• Monitor repeat customers and customer churn.

🔹 4. Feedback & Complaint Management

• Collect customer feedback on sales and service experiences.

• Address and resolve complaints by coordinating with the respective departments.

• Track complaint resolution TAT and satisfaction score (CSAT/NPS).

🔹 5. After-Sales Coordination

• Send reminders for free services, paid services, insurance renewals, etc.

• Support the service team in retaining customers and upselling value-added services.

• Monitor customer satisfaction after each service.

🔹 6. CRM Reporting & Analytics

• Generate daily, weekly, and monthly CRM performance reports.

• Analyze trends in customer behavior and report insights.

• Present data-driven suggestions to management for improvements.

🔹 7. Compliance & Process Adherence

• Ensure CRM processes are followed as per OEM and dealership standards.

• Handle customer data responsibly in compliance with data protection policies.

Key Skills & Competencies:

• Excellent communication and interpersonal skills

• Strong follow-up and relationship-building abilities

• Proficient in CRM software (e.g., Auto DMS, Salesforce, MS Dynamics)

• Analytical and reporting skills

• Attention to detail and data accuracy

• Customer-first mindset

Qualifications & Experience:

• Graduate or Postgraduate (preferred: Marketing, Business Administration)

• 1–5 years of experience in CRM, preferably in the automobile industry

• Familiarity with dealership management systems (DMS)

• It is a Full Time Customer Support / TeleCaller job for candidates with 1 - 5 years of experience.

More about this Customer Relationship Manager job

1. What is the eligibility criteria to apply for this Customer Relationship Manager job?
   Ans: The candidate should be Graduate and above and above with 1 - 5 years of experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹15000 - ₹20000 per month that depends on your interview. It's a Full Time job in Lucknow.
3. How many working days are there for this Customer Relationship Manager job?
   Ans: This Customer Relationship Manager job will have 6 working days.
4. Are there any charges applicable while applying or joining this Customer Relationship Manager job?
   Ans: No, there is no fee applicable for applying this Customer Relationship Manager job and during the employment with the company, i.e., IYANS INDUSTRIES PRIVATE LIMITED.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Customer Relationship Manager role?
   Ans: There is an immediate opening of 2 Customer Relationship Manager at IYANS INDUSTRIES PRIVATE LIMITED
7. Who can apply for this job?
   Ans: Both Male and Female candidates can apply for this Customer Support / TeleCaller job.
8. What are the timings of this Customer Relationship Manager job?
   Ans: This Customer Relationship Manager job has Day Shift.