Manage and oversee company social media platforms (Instagram, LinkedIn, YouTube, etc.)
Plan, schedule, and publish engaging content aligned with brand objectives
Engage with followers, respond to queries, and build an active online community
Monitor performance metrics and prepare basic analytics reports
Collaborate with the marketing and design teams for content and campaign execution
Stay updated with social media trends and suggest new ideas for growth
Must be self-motivated and able to work independently with minimal supervision
Should have the ability to create original and engaging content independently
Must possess a creative mindset with the capability to generate fresh and effective ideas
Strong writing skills, with the ability to craft engaging and impactful captions for social media and marketing content
Good understanding of social media algorithms and basic analytics tools (e.g., Meta Insights, LinkedIn Analytics, YouTube Studio)
Creativity, attention to detail, and time management skills