Key Responsibility :
Write clear, compelling, and persuasive copy for digital platforms including websites, blogs, landing pages, emails, social media, and ads
Collaborate with marketing, design, and product teams to develop content strategies
Collaborate with internal partners to interpret project briefs and develop relevant concepts into content
Ensure that all products are proofed and ready for delivery or posting
Prepare files and concept boards for client review and presentation
Contribute to branding and storytelling initiatives, including taglines and value propositions