Position: Content Writer / Copywriter Executive
📍 Location: Pune (On-Site)
💼 Experience: 1+ Year (Freshers with a strong portfolio can apply)
💰 CTC: ₹2.40 – ₹3.20 LPA
Role Overview
We are looking for a creative and research-oriented Content Writer / Copywriter Executive who can develop engaging, persuasive, and conversion-focused content for multiple brands and digital platforms.
Key Responsibilities
Write engaging ad copies, headlines, and CTAs for Meta and Google Ads.
Create social media captions, posts, and content calendars.
Develop scripts for Instagram Reels, YouTube Shorts, and promotional videos.
Write website content, landing pages, and marketing copies.
Conduct industry, competitor, and audience research.
Work closely with designers, video editors, and performance marketing teams.
Develop creative campaign ideas, hooks, and storytelling concepts.
Ensure content quality, accuracy, and timely delivery.
Required Skills & Qualifications
Excellent written communication and creative writing skills.
Strong command of English and Hindi; Hinglish writing is preferred. Marathi is an added advantage.
Understanding of digital marketing, social media, Meta Ads, and Google Ads.
Ability to write engaging ad copies, video scripts, and marketing content.
Knowledge of consumer behaviour and brand communication.
Familiarity with AI tools like ChatGPT and Gemini.
Bachelor's or Master's degree in English, Journalism, Mass Communication, Marketing, or a related field.
Agency experience will be an added advantage.