Responsibilities:
· Develop engaging content for our website, blog, and social media platforms to attract and retain our target audience.
· Conduct keyword research and optimize content for search engines to increase visibility and drive traffic.
· Create compelling scripts for our video content to engage and inform our viewers.
· Track and analyze website traffic and user engagement through Google Analytics to measure the effectiveness of our content strategy.
· Collaborate with the marketing team to align content with brand messaging and marketing goals.
· Stay up-to-date on industry trends and best practices in content writing and SEO to continuously improve our content strategy.
· Communicate effectively with team members and stakeholders to ensure a cohesive approach to content creation and distribution.
Skills:
· Knowledge of environments like Zoho Projects, Google Analytics, WordPress, SEMrush, Google Search Console & Ad Manager.
· Excellent communication skills, interpersonal skills, Critical thinking.
· Proficiency with computers, especially writing programs, such as Google Docs and Microsoft Word, Excel, Outlook, and PowerPoint
· Familiarity with the company's brand image, products, and services
· Proven record of excellent writing demonstrated over 1 year in a professional portfolio
· Impeccable grasp of the English language, including idioms and current trends.
· Ability to work independently with little or no daily supervision
· Strong interpersonal skills and willingness to communicate with clients, colleagues, and management
· Strict adherence to the style guides of the company and their policies for publication
· Good time management skills, including prioritizing, scheduling, and adapting as necessary.
Perks & Benefits:
· Paid Annual Leaves
· Long vacation during new year
· PF, Health Insurance, Team Lunches
· Great job satisfaction
· Immense learning & personal development
Additional Details:
· Job Title: Content Writer
· CTC: 4 LPA
· Location: JP Nagar, Bengaluru
· Job Type: Full Time (Onsite)
· Working Days: 6 days
· Experience: 1.5 - 3 years
· Notice Period: Immediate to 7 days