Key Responsibilities:
✍️ Marketing & Promotional Content:
Write engaging content for social media posts, captions, and campaigns for both brands.
Create product descriptions and catalog copy for e-commerce listings.
Develop creative and informative blogs/articles on topics like paper industry trends, creative paper uses, educational innovation, and stationery ideas.
✍️ Draft email campaigns, WhatsApp marketing content, and event/exhibition materials.
Write scripts for product videos, explainer reels, and creative campaigns.
✍️ Brand Storytelling:
Craft brand stories and about us pages that capture the unique identity of each brand.
Ensure tone consistency — professional & premium for Vrinda Papers, and fun & educational for Hashtag Education.
✍️ Educational Content (for Hashtag Education):
Write informative educational content, worksheets, and creative educational activities.
Research and develop content ideas that appeal to students, teachers, and parents.
✍️ SEO & Digital Focus:
Research and use keywords effectively to optimize content for search engines.
Stay updated with content trends in the paper industry, education sector, and stationery markets.
Requirements:
✅ Bachelor’s degree in English, Journalism, Mass Communication, or related field.
✅ 2-4 years of experience in content writing, preferably in paper, stationery, education, or creative industries.
✅ Exceptional writing and editing skills in English (bonus if fluent in Hindi as well).
✅ Ability to research independently and write original, creative, and brand-relevant content.
✅ Familiarity with SEO writing techniques.
✅ Understanding of the paper and education markets is a plus.
Why Join Us?
🌟 Work on two distinct and creative brands — one focusing on premium paper and the other on innovative educational products.
🌟 Opportunity to write for digital, print, and product campaigns, building a versatile content portfolio.
🌟 Collaborative and creative work culture with room for your ideas to shine.
🌟 Competitive salary and growth opportunities.