Job Summary:
We are looking for a creative, articulate, and proactive Content & PR Executive to manage content creation, copywriting, social media content, PR, influencer collaborations, and content coordination across multiple premium brands. The ideal candidate should have excellent writing skills, a strong understanding of digital content and social media, and the ability to coordinate with creators, influencers, vendors, and internal teams.
Key Responsibilities:
Develop and execute monthly content calendars for LinkedIn, Instagram, websites, YouTube, and other digital platforms.
Create engaging LinkedIn posts, newsletters, and long-form articles for Rococo Milano and Samrat Interiors.
Develop Instagram captions and content for Rococo Milano, Rococo Milano Decor, Cocomodo Home, and Samrat Interiors.
Write website blogs and SEO-friendly content for all relevant brands.
Develop festive, promotional, campaign, and brand communication content.
Create YouTube video titles, descriptions, and publishing content.
Develop voice-over scripts, advertising copy, and short-form reel scripts.
Plan and coordinate welcome email series and other email marketing content.
Research relevant topics, trends, industry developments, and content opportunities. Manage influencer and UGC creator outreach and coordinate collaborations.
Coordinate with interior designers and other relevant industry professionals for collaborations.
Handle creator follow-ups and ensure timely content/posting as per agreed requirements.
Maintain marketing rights, acknowledgement documents, and collaboration records. Coordinate decor and furniture shoots with internal teams, photographers, videographers, and other stakeholders.
Coordinate with videographers and production vendors for content requirements.
Explore and coordinate community page collaborations across relevant platforms.
Support recruitment-related content and job-posting requirements as needed.
Maintain consistent brand voice, tone, messaging, and positioning across all platforms.
Track content and PR activities and prepare monthly performance reports.
Required Skills:
Bachelor's degree in Mass Communication, Journalism, English, Marketing, Public Relations, or a related field.
Minimum 1–3 years of relevant experience in content writing, digital marketing, PR, social media, or communications.
Excellent written and verbal communication skills.
Strong command of English grammar, vocabulary, and copywriting.
Experience in social media content creation and content calendar planning.
Strong research and storytelling abilities.
Ability to write engaging captions, blogs, articles, scripts, and promotional content. Strong coordination and relationship-management skills.
Ability to manage multiple brands, deadlines, and campaigns simultaneously.
Good understanding of social media platforms and current digital content trends.
Proactive, creative, organized, and detail-oriented approach.
Candidate should be based in Delhi NCR/Gurugram.