Content Marketing

Position Overview:

The Senior Executive - Marketing and Communications - will be responsible for developing and

executing strategic marketing and communication initiatives to enhance brand visibility, drive patient

acquisition, and support business growth in the home healthcare sector. This role requires a blend of

creative, analytical, and interpersonal skills to effectively engage with diverse stakeholders.

Key Responsibilities:

• Strategic Planning & Execution:

o Develop and implement comprehensive marketing strategies for all businesses of

Critical Care Unified (CCU).

o Identify target audiences and tailor communication plans to meet their needs.

o Collaborate with senior management to align marketing objectives with business goals.

• Content Creation & Management:

o Create compelling content for various platforms, including websites, social media,

brochures, and newsletters.

o Ensure all content is consistent with brand messaging and healthcare regulations.

o Manage the content calendar to ensure timely delivery of materials.

• Digital Marketing & Social Media:

o Oversee digital marketing campaigns, including SEO, SEM, and email marketing.

o Manage social media accounts, creating engaging posts and responding to inquiries.

o Analyse digital campaign performance and adjust strategies accordingly.

• Public Relations & Media Relations:

o Build and maintain relationships with media outlets and journalists.

o Draft press releases and coordinate media coverage for events and announcements.

o Monitor media coverage and address any issues or concerns.

• Event Planning & Coordination:

o Organize and manage events such as health camps, workshops, and patient education

sessions.

o Coordinate logistics, guest lists, and promotional materials for events.

o Evaluate event success and gather feedback for future improvements.

• Market Research & Analysis:

o Conduct market research to identify trends and opportunities in healthcare industry.

o Analyse competitor strategies and adjust marketing plans accordingly.

o Prepare reports on marketing performance and present findings to management.

• It is a Full Time Content Writer job for candidates with 1 - 4 years of experience.

More about this Content Marketing job

1. What is the eligibility criteria to apply for this Content Marketing job?
   Ans: The candidate should be Graduate and above and above with 1 - 4 years of experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹30000 - ₹40000 per month that depends on your interview. It's a Full Time job in Noida.
3. How many working days are there for this Content Marketing job?
   Ans: This Content Marketing job will have 6 working days.
4. Are there any charges applicable while applying or joining this Content Marketing job?
   Ans: No, there is no fee applicable for applying this Content Marketing job and during the employment with the company, i.e., CRITICAL CARE UNIFIED PRIVATE LIMITED.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Content Marketing role?
   Ans: There is an immediate opening of 1 Content Marketing at CRITICAL CARE UNIFIED PRIVATE LIMITED
7. Who can apply for this job?
   Ans: Both Male and Female candidates can apply for this Content Writer job.
8. What are the timings of this Content Marketing job?
   Ans: This Content Marketing job has 09:00 AM - 06:00 PM timing.