Key Responsibilities
Shoot and create high-quality Instagram Reels (10 per week)
Develop strong hooks in the first 2–3 seconds
Follow and adapt trending formats, audios, and styles
Edit videos with fast pacing, cuts, captions, and transitions
Work with the team to align content with brand voice and product positioning
Repurpose content into multiple variations (A/B hooks, formats)
Maintain a content calendar and consistency