Key Responsibilities:
Content Creation:
Developing and curating engaging content (text, images, videos, stories, reels) for various social media platforms.
Image Editing:
Proficiently using photo editing software (like Photoshop) to enhance and retouch images for social media use.
Social Media Strategy:
Planning and executing social media strategies to achieve marketing objectives.
Performance Analysis:
Monitoring and analyzing social media campaign performance to make necessary adjustments.
Community Management:
Engaging with followers, responding to comments, and fostering a positive online community.
Trend Monitoring:
Keeping up with the latest social media trends and adapting strategies accordingly.
Essential Skills:
Photo Editing: Expertise in using photo editing software (Photoshop, etc.) for retouching, color correction, and other enhancements.
Social Media Marketing: Understanding of different social media platforms and their best practices.
Content Creation: Ability to create engaging and visually appealing content.
Communication Skills: Excellent written and verbal communication skills for interacting with audiences and team members.
Analytical Skills: Ability to analyze social media data and make data-driven decisions.