Key Responsibilities:
1. Video Production:
• Conceptualize, script, shoot, and edit videos for various platforms (website, YouTube, LinkedIn, etc.).
• Create explainer videos, service overviews, case studies, and product demos.
• Capture and edit interviews, webinars, and event highlights.
2. Post-Production & Editing:
• Edit raw footage into polished, professional videos using tools like Adobe Premiere Pro, After Effects, Final Cut Pro, or DaVinci Resolve.
• Add motion graphics, subtitles, transitions, and sound design to enhance viewer engagement.
• Ensure brand consistency in all video content.
3. Collaboration & Storytelling:
• Work with marketing and sales teams to understand messaging goals and target audience.
• Translate complex IT concepts into visually engaging and easy-to-understand content.
• Collaborate with designers and content writers to align video with campaigns.
4. Optimization & Publishing:
• Optimize videos for different platforms and formats (e.g., 16:9, 1:1, vertical).
• Manage video uploads and metadata on platforms like YouTube, Vimeo, and social media.
• Track video performance metrics and suggest improvements