Key Responsibilities
Market Research & Analysis
Identify market trends and customer needs in the water sector.
Monitor competitor activity and industry developments.
Gather insights from government regulations, sustainability goals, and environmental policies.
Marketing Strategy Development
Develop marketing campaigns for water-related products (e.g., filtration systems, water meters, rainwater harvesting).
Plan branding, advertising, and promotional activities.
Digital & Offline Marketing
Manage social media platforms, websites, and SEO for water-related content.
Create brochures, technical datasheets, and product catalogs.
Run email campaigns and Google Ads.
Event & Trade Show Participation
Organize and attend water industry exhibitions, trade fairs, and conferences.
Set up product demonstrations and promotional booths.
Collaboration
Coordinate with sales teams, engineers, and product managers.
Prepare marketing materials in line with technical specifications.
Reporting & KPIs
Track campaign performance and ROI.
Present marketing metrics to senior management.
Key Skills Required
Knowledge of water industry trends (e.g., sustainability, smart water management)
Strong communication and presentation skills
Digital marketing proficiency (SEO, SEM, social media)
Content creation and branding expertise
CRM and marketing automation tools
Ability to understand technical products and explain them simply
Educational Background
Bachelor's or Master's in Marketing, Business Administration, Environmental Engineering, or Water Resource Management
Additional certification in Digital Marketing or Sustainability is a plus
Experience : Minimum experience as a Marketing Executive 3-6 yrs.
GENDER : Male only (FEMALES PLEASE EXCUSE US)
JOB LOCATION: Sonarpur, Kolkata 700150. We work PAN India basis.
Home seek candidates do not apply
Contact person: 7304471735 (Anirban Dutta), also send cv on the same WhatsApp number.
Contact time: 11 am to 6 pm (Monday to Saturday)