Why Join Sparsa Digital?
At Sparsa Digital, we are one of India’s leading digital signage companies, with 11+ years of experience and continuous growth. We are present in 180+ cities, managing 25,000+ digital screens and serving 250+ top brands. Our team of 250+ professionals ensures seamless digital experiences across industries.
The Sales Lead intern is responsible for managing and nurturing incoming leads, ensuring timely follow-ups, and facilitating smooth communication between potential clients and the sales team. This role involves lead qualification, maintaining accurate records, and ensuring that all sales opportunities are maximized effectively.
Internship Duration : 3 Months
Key Responsibilities
Lead Management & Qualification
• Capture and evaluate incoming leads from various channels (website, email, phone calls, and social media).
• Qualify leads based on predefined criteria and assign them to appropriate sales representatives.
• Track and update lead status in the CRM system.
Communication & Follow-Up
• Initiate contact with potential clients to verify lead details and gather additional information.
• Schedule appointments and follow up on leads to ensure timely responses.
• Maintain regular follow-ups with prospective clients to nurture them through the sales pipeline.
CRM & Database Management
• Maintain and update lead information in the CRM (e.g., Salesforce, HubSpot, or similar).
• Generate reports to track lead status, conversion rates, and sales progress.
• Ensure data accuracy and lead quality for future marketing and sales initiatives.
Collaboration & Coordination
• Work closely with the sales and marketing teams to align lead management processes.
• Coordinate with the sales team to ensure smooth handover of qualified leads.
• Provide feedback to the marketing team to optimize lead generation campaigns.
Required Qualifications
Education: Bachelor’s degree in Business, Marketing, or related field.
Skills:
• Strong communication and interpersonal skills.
• Proficiency in CRM tools and lead management systems.
• Ability to multitask and prioritize tasks effectively.
• Attention to detail and strong organizational skills.
Preferred Skills
• Familiarity with lead scoring techniques.
• Knowledge of sales processes and customer journey management.
• Experience in B2B or B2C environments.
Key Competencies
• Goal-oriented and target-driven.
• Excellent problem-solving abilities.
• Strong analytical and decision-making skills.