Social Media Marketing Executive
Job in brief: We are looking for a Social Media Marketing Executive who has hands on experience in marketing on Instagram, Facebook, WhatsApp, has a creative mindset and can do basic Canva/video editing skills Prior experience in fashion/retail digital marketing is
Hiring Agency: Namura HR Consulting Hiring for Pratha Sarees
Hiring Company: Pratha Sarees
Company Description: Pratha Sarees is a reputed brand for choicest handcrafted and exclusively curated sarees with
exclusive latest collection.Pratha Sarees is a show room specializing in handwoven, handcrafted silk sarees from across India, including Kanjeevarams, Banarasis, Paithanis, and more
Showroom Location at Ram Maruti Road, Thane West
Will prefer candidates from nearby locations like Thane West, Thane East, Airoli, Kalwa etc
Company Head Office at Pune: Pratha Sarees, Showroom 1, Kunal House, off Bhandarkar Road, opp. Kamala Nehru Park, Deccan Gymkhana, Pune, Maharashtra 411004
Company Website: https://prathasarees.com
Educational Qualification: Diploma/Graduate with course certificate in digital marketing
Experience: Minimum one years of handling social media for any organisation preferably retail store
Maximum CTC: Maximum Rs 2.52 Lac Lacs Per annum (LPA) or Monthly Rs 21000 per month (PM) + Incentives Based on Performance
Role: Social Media Marketing
Employment type: Full time job
Industry Type: Textile & Apparel
Department: Sales & Business Development
Key Skills:
Any graduate with minimum 1 year of experience as a Digital marketing executive
In-depth knowledge and hands experience of minimum 1 year of Instagram, Meta Business Suit, WhatsApp, you tube shorts, Google Ads for managing and optimizing digital presence.
Hands-on experience in creating engaging posts, reels and stories around sarees and customer experience, managing online marketing campaigns across multiple channels.
Proficient in Canva, Adobe Suite, and other design tools, with experience in video editing and creating content for Reels/TikTok.
Excellent communication skills in Marathi, Hindi and English with the ability to coordinate effectively across teams and with clients.
Ability to drive campaign improvements.
Responsibilities:
Creating engaging posts, reels and stories around sarees and customer experience, managing online marketing campaigns across multiple channels like Instagram, Facebook, WhatsApp, YouTube Shorts, Google ads
Run basic ads to promote offers & new collections
Coordinate with showroom team for content ideas & photos/videos
Track reach, engagement & suggest improvements
Social media management
Running paid campaigns with performance analysis, Collaborate with teams for campaign alignment and execution.
Manage influencer marketing, handling follower engagement, community management, and social media account branding.
Remain updated with trends and implementing innovative ideas to boost traction