Key Responsibilities of an SEO Executive:
Keyword Research:
Identifying relevant keywords and phrases that target users searching for information related to the website's content.
Content Optimization:
Ensuring website content is optimized for relevant keywords, including title tags, descriptions, and alt text for images.
Link Building:
Establishing backlinks from reputable websites to improve website authority and ranking.
Technical SEO:
Addressing technical issues that can hinder search engine crawling and indexing, such as website speed and mobile optimization.
Website Audits:
Regularly reviewing the website's performance, identifying areas for improvement, and implementing strategies accordingly.