Key Responsibilities:
Marketing Strategy:
Assist in developing and implementing marketing strategies tailored to international markets.
Conduct market research to identify trends, customer preferences, and opportunities in target regions.
Campaign Development and Execution:
Plan and execute marketing campaigns to increase brand awareness in export markets.
Collaborate with creative teams to develop multilingual promotional materials and advertisements.
Export Market Support:
Work closely with the export sales team to understand market needs and align marketing efforts accordingly.
Coordinate with overseas distributors to support localized marketing activities.
Brand Management:
Ensure consistent brand messaging across all export markets.
Monitor competitors in international markets and propose strategies to maintain a competitive edge.
Product Launches:
Support the launch of new products in international markets by creating tailored marketing plans.
Coordinate cross-functional teams to ensure timely and successful product introductions.
Performance Monitoring:
Track and analyze the performance of marketing campaigns in export regions.
Provide insights and recommendations for improving future campaigns and maximizing ROI.
Event Management:
Organize and participate in international trade fairs, exhibitions, and promotional events.
Ensure proper representation of the brand and product portfolio during events.
Budget Management:
Assist in managing the marketing budget for export operations.
Ensure cost-effective allocation of resources while maintaining high-quality outcomes.
Compliance and Regulations:
Ensure all marketing activities comply with the regulations of target export markets.
Stay updated on international trade policies and their impact on marketing strategies.