Responsibilities:
· Develop and execute social media plans to enhance brand presence.
· Oversee SEO, SEM, and paid ad campaigns to drive traffic and sales.
· Lead collaborations with luxury content creators and brand ambassadors.
· Analyse digital campaign performance and optimize strategies using insights
· Organize high-end brand events, exhibitions, and pop-ups.
· Develop PR strategies and oversee print advertising, brochures, and direct mail campaigns.
· Maintain brand positioning, storytelling, and ensure exclusivity in all marketing efforts.
· Monitor luxury market trends and competitor strategies to refine marketing plans.
· Measure campaign ROI, prepare marketing reports, and align efforts with sales and design teams.
· Ensure visual content is optimized for web performance and user experience.