Key Performance Area:
· Retail stores (25-30 stores)– Indirect sales activities to increase sale of existing & new retails stores.
· Corporate tie up – Making tie ups with Corporate, cafeteria’s, canteens etc.
Daily Activities:
1. Shop Visit – Manages indirect sales activities for 25-30 retails stores. Visiting minimum 5-6 stores daily basis.
· Products display
· Hygiene of stores – cleaning, pest control
· Unauthorised products
· Statutory – FSSAI / Pest control / Shop Act License
· Products awareness
· Training to counter sales staff
· Sales techniques – Cross selling, product pitching, customer interaction, approach & sales conducts.
· Infra checking – Cold storages temperature, Air conditioner, pest control etc.
2. Products Promotions – Promotional activities within stores / outside stores for new products/ Seasonal products/ gift hampers etc. promotion. Creating awareness about product within stores.
3. New Retail Stores Opening Activities-
· Software Training – provide them training to place daily orders.
· Product information – Providing them product information like categories, storage conditions, shelf life etc.
· Sales conducts with customer – Pitching products, behaviour with customer, convincing customers etc.
· Internal system - Co-ordination with factory team like logistics, OTD, other Mgnt.
· Material receipt & complaint – Way to receive material or way to return material in case of damage / complaint etc.
4. Manage customer complaints - Manage various customer complaints raised at retail stores.
5. Seasonal activates – Placing Advance orders of stores for forecasting.
6. Monthly Retails stores review – Monthly review of stores with respect to sale, product wise sale, customer complaints, GVN, infra & statutory etc.
7. New products promotions – Promoting new products within stores & market.
8. Corporate sales – Visit various corporates & introduce our products to them. Co-ordinating with them for their orders, delivery, payment & feedback.
9. Market survey – Market survey for new product, market trades, offers & competitor activates.