To drive sales and expand market presence of the company’s cosmetic FMCG products in the B2B segment by acquiring new clients, maintaining existing relationships, and meeting sales targets.
Business Development:
Identify and approach new B2B clients such as salons, beauty parlors, cosmetic retailers, and distributors.
Conduct product demos and presentations.
Close deals and onboard new clients.
Sales Target Achievement:
Achieve monthly, quarterly, and annual sales targets.
Execute field sales strategies for assigned territories.
Client Relationship Management:
Maintain regular follow-ups and ensure repeat orders from existing clients.
Resolve issues and provide after-sales support.
Market Intelligence:
Monitor competitor activities, pricing, and product trends.
Provide timely feedback to management for strategic planning.
Reporting and Documentation:
Maintain daily visit reports and client interaction logs.
Submit weekly and monthly sales reports.
Product Promotion and Branding:
Support in-ground promotional activities and campaigns.
Distribute marketing materials and samples as required.
KPI
Target / Benchmark
Monthly Sales Volume
₹[Target Amount] or [Units Sold]
New Client Acquisition
Minimum X new clients/month
Customer Retention Rate
> 85% retention rate
Productivity (Visits/Day)
Minimum 5-8 productive meetings per day
Order Conversion Rate
≥ 25-30% from total visits
Timely Reporting
100% adherence to daily/weekly reporting timelines
Client Satisfaction Score
≥ 8/10 (based on feedback or survey)
Promotional Event Participation
100% attendance and active involvement
Graduate (preferred in Business, Marketing, or Cosmetics)
Minimum 1–3 years of field sales experience in FMCG or cosmetic products (B2B preferred)
Strong negotiation, communication, and interpersonal skills
Self-motivated and target-driven
Proficiency in local language and basic English
Two-wheeler with valid license (preferred)